email-marketing related posts
Marketing automation is a $6.6 billion industry and growing fast. Yet, 54% of companies say they’re not getting full value from the platforms they’ve invested in. Could you tell me why? Because they chose a tool based on features—not fit. This post will show you how to select a platform that aligns with your team, […]
Understanding the Buyers Journey Buyers buy when they are ready to buy – not when we expect it. But that doesn’t mean that you shouldn’t have a plan in place. A buyer’s journey is just another way of thinking about a Marketing funnel. We each have different types of people that buy from us “the
Why should you care about the rules in Canada anyway? This legislation is the most inclusive and the most aggressive anti-spam law created yet. The new penalties are up to $10 million per violation, so if your client database list has: – any names with email addresses that live in Canada? – an email address
Are you ready for the new Canadian Anti-SPAM rules? Read More »
